77sbc Privacy Policy
Your privacy matters to us. This Privacy Policy explains in plain, formal terms exactly what personal data 77sbc collects from players in Bangladesh, how we use it, who we share it with, and the rights you hold over your own information.
Six Privacy Principles We Live By
Every data decision at 77sbc is guided by these core principles. They shape how we build our platform and how we treat every player's personal information.
We collect personal data only for specific, clearly defined purposes. Data gathered for identity verification is never repurposed for marketing without your explicit consent.
We request only the information that is strictly necessary to provide our services. We do not collect data speculatively or maintain records beyond their useful retention period.
We take reasonable steps to ensure that personal data held about you is accurate and current. Players may update their account information at any time through the account dashboard.
All personal data is protected with 256-bit SSL encryption in transit and AES-256 encryption at rest. Access to player data is restricted on a strict need-to-know basis within our teams.
Your personal data is never sold to third parties. We share information only with trusted service partners where it is necessary to deliver platform services, and only under strict contractual data protection obligations.
You have meaningful rights over your personal data, including the right to access, correct, and request deletion of your information. We make exercising these rights straightforward through our support team.
- 1. Introduction
- 2. Data Controller
- 3. Data We Collect
- 4. How We Collect Data
- 5. How We Use Your Data
- 6. Legal Basis for Processing
- 7. Sharing Your Data
- 8. Data Retention
- 9. Security Measures
- 10. Cookies & Tracking
- 11. Your Rights
- 12. Minors
- 13. International Transfers
- 14. Changes to This Policy
- 15. Contact Us
1 Introduction
77sbc ("we", "us", "our", or the "Platform") is committed to protecting the privacy and personal data of every individual who visits, registers on, or otherwise interacts with the 77sbc online casino and sports betting platform at 77sbc.io. This Privacy Policy sets out in formal, transparent terms how we collect, use, store, share, and protect personal data relating to players and visitors based in Bangladesh and elsewhere.
This Privacy Policy should be read alongside the 77sbc Terms & Conditions, which govern the overall relationship between 77sbc and its registered players. By using the 77sbc platform in any capacity — whether as a visitor, a registered player, or a participant in any promotion — you acknowledge that you have read and understood this Privacy Policy and consent to the data practices described herein.
77sbc takes data protection seriously. Our platform is secured with industry-standard 256-bit SSL encryption, and all data handling practices are designed to maintain the confidentiality, integrity, and availability of your personal information at all times.
Scope: This Privacy Policy applies to all personal data processed by 77sbc in connection with the operation of the 77sbc.io platform, including data collected through the website, account registration, payment processing, customer support interactions, and any marketing communications you have opted into.
2 Data Controller
For the purposes of this Privacy Policy, 77sbc acts as the data controller in respect of all personal data collected from players and visitors to the platform. As data controller, 77sbc determines the purposes and means by which personal data is processed.
If you have any questions or concerns about the way your personal data is handled, or if you wish to exercise any of your data rights described in Section 11 of this policy, you may contact the 77sbc data team using the contact details provided in Section 15.
3 Data We Collect
77sbc collects several categories of personal data in the course of providing its services. The specific data collected depends on the nature of your interaction with the platform. The table below summarises the primary categories of data we collect and examples of specific data points within each category.
| Data Category | Examples | Purpose |
|---|---|---|
| Identity Data | Full legal name, date of birth, National ID number, passport number | KYC verification, fraud prevention, age verification |
| Contact Data | Email address, mobile number, residential address (including city: Dhaka, Chittagong, Sylhet, Khulna, etc.) | Account management, support communications, security alerts |
| Financial Data | bKash account reference, Nagad account reference, Rocket account reference, Upay reference, bank account details (Dutch-Bangla Bank, City Bank, BRAC Bank, etc.) | Deposit processing, withdrawal processing, fraud detection |
| Transaction Data | Deposit amounts, withdrawal amounts, wagering history, bonus usage, game session records | Account management, regulatory compliance, responsible gaming |
| Technical Data | IP address, browser type, device type, operating system, session timestamps, login history | Platform security, fraud detection, service improvement |
| Usage Data | Pages visited, games played, time spent on platform, click patterns, referral source | Platform analytics, user experience improvement, personalisation |
| Communications Data | Customer support chat transcripts, email correspondence, feedback submissions | Support quality assurance, dispute resolution, compliance records |
| Document Data | Copies of government-issued ID, proof-of-address documents, selfie photographs submitted for KYC | Identity verification, regulatory compliance |
77sbc does not intentionally collect any special categories of sensitive personal data such as racial or ethnic origin, political opinions, religious beliefs, health data, or biometric data beyond what is present in submitted identity documents for KYC purposes.
4 How We Collect Data
77sbc collects personal data through a number of channels and mechanisms. Understanding how data reaches us helps you make informed decisions about your interactions with the platform.
- Direct submission: Data you provide voluntarily when creating an account, completing KYC verification, making a deposit or withdrawal, contacting customer support, or participating in a promotion.
- Automated collection: Technical and usage data collected automatically when you access the platform, through server logs, cookies, and similar tracking technologies. See Section 10 for full details on cookies.
- Third-party sources: Identity verification data may be cross-referenced with records held by identity verification service providers. Payment data may be supplemented with transaction records from bKash, Nagad, Rocket, Upay, or banking partners where necessary to verify a transaction.
- Inferred data: We may derive certain information about your preferences or behaviour from your usage patterns on the platform. This inferred data is used only to improve your experience and is never sold or shared for third-party marketing purposes.
5 How We Use Your Data
77sbc uses personal data collected from players and visitors for the following purposes:
- Account creation and management: To register your account, authenticate your identity at login, manage your account settings, and maintain your account history.
- Service delivery: To provide access to casino games, live dealer tables, sports betting markets (including BPL, IPL, T20 World Cup, and Bangladesh Tigers cricket), Rummy, and the Loyalty Program.
- Payment processing: To process deposits and withdrawals through bKash, Nagad, Rocket, Upay, and supported banking partners; to verify that payment accounts belong to the registered account holder.
- Identity verification and fraud prevention: To verify your age (21+ requirement), confirm your identity, detect and prevent fraudulent activity, money laundering, and the misuse of multiple accounts.
- Responsible gaming: To monitor gameplay patterns that may indicate problem gambling behaviour, to implement self-exclusion and deposit limit tools, and to communicate responsible gaming resources where appropriate.
- Customer support: To respond to your queries, resolve complaints, and maintain records of support interactions for quality assurance purposes.
- Security: To protect the integrity of the platform, detect unauthorised access, prevent cheating and collusion, and maintain audit logs for security investigations.
- Legal compliance: To fulfil obligations under applicable law, respond to lawful requests from regulatory or law enforcement authorities, and maintain records required for compliance purposes.
- Platform improvement: To analyse usage patterns, conduct A/B testing, and improve the design and functionality of the platform for all players.
- Marketing (with consent): To send promotional emails, bonus notifications, and platform updates to players who have opted in to receive marketing communications. You may opt out at any time.
77sbc does not use personal data for automated decision-making that produces significant legal effects on players, except in the context of fraud detection where automated screening may trigger a manual review of an account.
6 Legal Basis for Processing
77sbc processes personal data on one or more of the following legal bases, depending on the specific processing activity:
- Contractual necessity: Processing is necessary to perform the contract between 77sbc and the registered player, including account management, game access, and payment processing.
- Legal obligation: Processing is necessary to comply with applicable legal obligations, including identity verification requirements, fraud prevention obligations, and financial record-keeping.
- Legitimate interests: Processing is necessary for 77sbc's legitimate business interests, including platform security, fraud detection, and service improvement, provided these interests are not overridden by the player's rights and interests.
- Consent: Where processing is based on consent (for example, marketing communications), you have the right to withdraw that consent at any time without affecting the lawfulness of processing carried out prior to withdrawal.
7 Sharing Your Data
77sbc does not sell, rent, or trade your personal data to any third party for commercial purposes. We may share personal data with the following categories of trusted third parties, strictly on a need-to-know basis and subject to contractual data protection obligations:
- Identity verification providers: Third-party KYC service providers who assist in verifying player identities and detecting fraudulent documents.
- Payment processors: bKash, Nagad, Rocket, Upay, Dutch-Bangla Bank, City Bank, BRAC Bank, Islami Bank, Sonali Bank, Visa, and Mastercard, as necessary to process deposits and withdrawals.
- Game content providers: Pragmatic Play, Evolution Gaming, NetEnt, Microgaming, Spribe, Ezugi, and other licensed game studios. These providers may receive limited technical data (session tokens, game round identifiers) necessary to deliver their game content within the 77sbc platform.
- IT and hosting providers: Cloud infrastructure and server hosting partners who store platform data on our behalf under strict data processing agreements.
- Legal and regulatory authorities: Law enforcement agencies, regulatory bodies, or courts where disclosure is required by applicable law or a valid legal order.
- Fraud prevention networks: Industry fraud prevention databases where sharing is necessary to protect 77sbc and its players from financial crime.
No data sales: 77sbc has never sold personal data to advertisers, data brokers, or any other commercial third party. This commitment is absolute and is not subject to change without providing prominent notice to all registered players.
8 Data Retention
77sbc retains personal data only for as long as is necessary to fulfil the purposes for which it was collected, unless a longer retention period is required by applicable law. The following general retention principles apply:
- Active account data: Personal data associated with an active player account is retained for the duration of the account's active status and for a defined period following account closure.
- KYC and identity documents: Identity verification documents are retained for a minimum period following account closure, as required to satisfy anti-money laundering and fraud prevention obligations.
- Transaction records: Financial transaction records, including deposit and withdrawal history and wagering records, are retained for the period required by applicable financial record-keeping regulations.
- Customer support records: Communications with the support team are retained for a period sufficient to resolve any related disputes and for quality assurance purposes.
- Marketing data: Data used for marketing communications is retained until you withdraw consent or opt out of all marketing, after which it is deleted or anonymised within a reasonable time frame.
Upon expiry of the applicable retention period, personal data is securely deleted or anonymised so that it can no longer be associated with an identifiable individual. Anonymised data may be retained indefinitely for statistical and analytical purposes.
9 Security Measures
77sbc implements a comprehensive set of technical and organisational security measures to protect personal data against unauthorised access, disclosure, alteration, loss, or destruction. Key security measures include:
- 256-bit SSL/TLS encryption: All data transmitted between your device and the 77sbc platform is encrypted using industry-standard Transport Layer Security (TLS) protocols.
- AES-256 encryption at rest: Sensitive personal data stored on our servers is encrypted using AES-256 encryption, one of the strongest encryption standards available.
- Access controls: Access to personal data within 77sbc's systems is restricted to authorised personnel on a strict need-to-know basis. All staff with access to personal data are subject to confidentiality obligations.
- Two-factor authentication (2FA): 2FA is available to all players and is strongly recommended to protect account access. Internal system access by 77sbc staff requires mandatory 2FA.
- Regular security audits: The 77sbc platform and its underlying infrastructure are subject to regular security reviews and penetration testing by qualified security professionals.
- Incident response: 77sbc maintains a documented data breach response procedure. In the event of a personal data breach that is likely to result in a risk to your rights and freedoms, you will be notified without undue delay.
While 77sbc takes all reasonable steps to protect your personal data, no method of electronic transmission or storage is 100% secure. We cannot guarantee the absolute security of data transmitted over the internet and encourage all players to use strong, unique passwords and to enable 2FA on their accounts.
10 Cookies & Tracking
The 77sbc platform uses cookies and similar tracking technologies to provide a functional, personalised, and secure experience. A cookie is a small text file placed on your device by the platform when you visit. Cookies are used for the following purposes:
- Essential cookies: Required for the platform to function correctly. These include session management cookies that keep you logged in during a browsing session and security cookies that help detect fraudulent activity. These cannot be disabled without impairing platform functionality.
- Functional cookies: Remember your preferences such as language settings, game lobby layout, and responsible gaming limits you have set. These improve your experience but are not strictly essential.
- Analytics cookies: Collect anonymised data about how players interact with the platform — pages visited, games launched, session duration — to help us understand usage patterns and improve the service.
- Performance cookies: Used to monitor platform performance, identify technical errors, and optimise loading times across different devices and network conditions common in Bangladesh.
You may control cookies through your browser settings. Disabling essential cookies may prevent certain platform features from working correctly. For further information on managing cookies, refer to your browser's help documentation.
11 Your Rights
As a player on the 77sbc platform, you hold the following rights in relation to your personal data. 77sbc is committed to honouring these rights promptly and transparently.
Right of Access
You have the right to request a copy of the personal data 77sbc holds about you, free of charge, within a reasonable time frame following your request.
Right to Rectification
You may request that inaccurate or incomplete personal data held about you is corrected. You may also update certain account details directly through your account dashboard.
Right to Erasure
You may request deletion of your personal data where it is no longer necessary for the purposes for which it was collected, subject to legal retention obligations that may require us to retain certain records.
Right to Restrict Processing
You may request that 77sbc restricts processing of your personal data in certain circumstances, such as while the accuracy of data is being contested or a legitimate-interests objection is being assessed.
Right to Data Portability
Where processing is based on consent or contract and carried out by automated means, you may request a copy of your personal data in a structured, machine-readable format.
Right to Object
You have the right to object to processing of your personal data carried out on the basis of legitimate interests, and to opt out of direct marketing communications at any time without giving a reason.
To exercise any of the above rights, please contact the 77sbc support team using the contact details in Section 15. We will respond to all valid data rights requests within a reasonable time period. We may need to verify your identity before processing a request to ensure that data is not disclosed to an unauthorised party.
12 Minors
The 77sbc platform is strictly intended for adults aged 21 years and above. We do not knowingly collect, store, or process personal data relating to individuals under the age of 21. The platform employs age verification measures at the point of registration and during the KYC process to enforce this restriction.
If 77sbc becomes aware that personal data has been collected from an individual under the age of 21 without appropriate parental or guardian consent, that data will be deleted immediately and the associated account will be permanently closed. Any funds held in such an account may be withheld pending further investigation.
If you believe that a minor has registered on the 77sbc platform or that personal data relating to a minor is being held by 77sbc, please contact us immediately using the details provided in Section 15 so that we can take prompt remedial action.
13 International Data Transfers
In the course of providing its services, 77sbc may transfer personal data to servers or service providers located outside of Bangladesh. Where such transfers occur, 77sbc takes steps to ensure that your personal data receives a level of protection consistent with the standards described in this Privacy Policy.
International transfers are made only to:
- Countries or territories that provide an adequate level of data protection as recognised by applicable standards.
- Recipients who have entered into appropriate contractual arrangements with 77sbc that impose data protection obligations equivalent to those described in this policy.
- Recipients who are subject to binding corporate rules or other approved transfer mechanisms that provide adequate safeguards for personal data.
By using the 77sbc platform, you acknowledge and consent to the transfer of your personal data in accordance with the terms described in this section.
14 Changes to This Policy
77sbc reserves the right to update or revise this Privacy Policy at any time. Where a change is material — meaning it significantly affects your rights or the way your data is processed — we will provide reasonable advance notice to registered players via the email address on their account or through a prominent notification within the platform dashboard.
The "Last updated" date at the top of this document is revised each time a change is made. We encourage you to review this Privacy Policy periodically to remain informed of how 77sbc handles your personal data. Your continued use of the platform following notification of a material change constitutes your acceptance of the updated policy.
If you do not agree with any change made to this Privacy Policy, you may close your account by contacting the 77sbc support team and requesting account closure. Upon closure, your personal data will be handled in accordance with the retention obligations described in Section 8.
15 Contact Us
If you have any questions, concerns, or requests relating to this Privacy Policy or the way 77sbc handles your personal data, please contact our support team. Our English-speaking team is available 24 hours a day, 7 days a week.
Email: [email protected]
Response times are typically within one hour during Bangladesh Standard Time (BST, UTC+6) business hours. For data rights requests — including access, rectification, erasure, or portability requests — please clearly state the nature of your request in your message so that we can route it to the appropriate team member without delay.
For responsible gaming concerns, including self-exclusion requests, please visit our Responsible Gaming page or contact the support team directly via the live chat feature available inside your account dashboard.
Response commitment: 77sbc aims to acknowledge all data rights requests within 72 hours and to resolve them fully within 30 days. Where a request is complex or involves a large volume of data, we may extend this period by a further 30 days, in which case we will notify you of the extension and the reason for it.
Play with Confidence at 77sbc
Your data is protected, your privacy is respected, and your experience is secure. Explore 500+ certified games, live cricket betting, and instant BDT payments — available to all players aged 21 and above across Bangladesh.